MESSAGE
DATE | 2009-01-15 |
FROM | From: "Michael L. Richardson"
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SUBJECT | Subject: [NYLXS - HANGOUT] =?UTF-8?B?UmU6IFtOWUxYUyAtIEhBTkdPVVRdIFNlZW4gdGhpcz8gIkEgU29mdHc=?=
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Not to worry, NYLXS, INC will make you it's President and visit you in Sing Sing (at lest send Ruben).
swd wrote: > By the way, I just read the paragraph below. I never saw this before. Can I > get arrested? Please don't call a cop!!! > > The New York Times > This copy is for your personal, noncommercial use only. You can order > presentation-ready copies for distribution to your colleagues, clients or > customers here or use the "Reprints" tool that appears next to any article. > Visit www.nytreprints.com for samples and additional information. Order a > reprint of this article now. > Printer Friendly Format Sponsored By > > January 11, 2009 > A Software Populist Who Doesn’t Do Windows > By ASHLEE VANCE > > THEY’RE either hapless pests or the very people capable of overthrowing > Windows. Take your pick. > > In December, hundreds of these controversial software developers gathered for > one week at the Google headquarters in Mountain View, Calif. They came from > all over the world, sporting many of the usual signs of software mercenaries: > jeans, ponytails, unruly facial hair and bloodshot eyes. > > But rather than preparing to code for the highest bidder, the developers were > coordinating their largely volunteer effort to try to undermine Microsoft’s > Windows operating system for PCs, which generated close to $17 billion in > sales last year. > > All the fuss at the meeting centered on something called Ubuntu and a man > named Mark Shuttleworth, the charismatic 35-year-old billionaire from South > Africa who functions as the spiritual and financial leader of this coding > clan. > > Created just over four years ago, Ubuntu (pronounced oo-BOON-too) has emerged > as the fastest-growing and most celebrated version of the Linux operating > system, which competes with Windows primarily through its low, low price: $0. > > More than 10 million people are estimated to run Ubuntu today, and they > represent a threat to Microsoft’s hegemony in developed countries and perhaps > even more so in those regions catching up to the technology revolution. > > “If we’re successful, we would fundamentally change the operating system > market,†Mr. Shuttleworth said during a break at the gathering, the Ubuntu > Developer Summit. “Microsoft would need to adapt, and I don’t think that > would be unhealthy.†> > Linux is free, but there is still money to be made for businesses flanking the > operating system. Companies like I.B.M., Hewlett-Packard and Dell place Linux > on more than 10 percent of the computers they sell as servers, and businesses > pay the hardware makers and others, like the software sellers Red Hat and > Oracle, to fix any problems and keep their Linux-based systems up to date. > > But Canonical, Mr. Shuttleworth’s company that makes Ubuntu, has decided to > focus its near-term aspirations on the PCs used by workers and people at > home. > > The notion of a strong Linux-based competitor to Windows and, to a lesser > extent, Apple’s Mac OS X has been an enduring dream of advocates of > open-source software. They champion the idea that software that can be freely > altered by the masses can prove cheaper and better than proprietary code > produced by stodgy corporations. Try as they might, however, Linux zealots > have failed in their quest to make Linux mainstream on desktop and notebook > computers. The often quirky software remains in the realm of geeks, not > grandmothers. > > With Ubuntu, the devotees believe, things might finally be different. > > “I think Ubuntu has captured people’s imaginations around the Linux desktop,†> said Chris DiBona, the program manager for open-source software at Google. > “If there is a hope for the Linux desktop, it would be them.†> > Close to half of Google’s 20,000 employees use a slightly modified version of > Ubuntu, playfully called Goobuntu. > > PEOPLE encountering Ubuntu for the first time will find it very similar to > Windows. The operating system has a slick graphical interface, familiar menus > and all the common desktop software: a Web browser, an e-mail program, > instant-messaging software and a free suite of programs for creating > documents, spreadsheets and presentations. > > While relatively easy to use for the technologically savvy, Ubuntu — and all > other versions of Linux — can challenge the average user. Linux cannot run > many applications created for Windows, including some of the most popular > games and tax software, for example. And updates to Linux can send ripples of > problems through the system, causing something as basic as a computer’s > display or sound system to malfunction. > > Canonical has tried to smooth out many of the issues that have prevented Linux > from reaching the mainstream. This attention to detail with a desktop version > of Linux contrasts with the focus of the largest sellers of the operating > system, Red Hat and Novell. While these companies make desktop versions, they > have spent most of their time chasing the big money in data centers. As a > result, Ubuntu emerged as a sort of favored nation for those idealistic > software developers who viewed themselves as part of a countercultural > movement. > > “It is the same thing companies like Apple and Google have done well, which is > build not just a community but a passionate community,†said Ian Murdock, who > created an earlier version of Linux called Debian, on which Ubuntu is based. > > Mainstream technology companies have taken notice of the enthusiasm around > Ubuntu. Dell started to sell PCs and desktops with the software in 2007, and > I.B.M. more recently began making Ubuntu the basis of a software package that > competes against Windows. > > Canonical, based in London, has more than 200 full-time employees, but its > total work force stretches well beyond that, through an army of volunteers. > The company paid for close to 60 volunteers to attend its developer event, > considering them important contributors to the operating system. An > additional 1,000 work on the Debian project and make their software available > to Canonical, while 5,000 spread information about Ubuntu on the Internet. > And 38,000 have signed up to translate the software into different languages. > > When a new version of the operating system becomes available, Ubuntu devotees > pile onto the Internet, often crippling Web sites that distribute the > software. And hundreds of other organizations, mostly universities, also help > in the distribution. > > The technology research firm IDC estimates that 11 percent of American > businesses have systems based on Ubuntu. That said, many of the largest > Ubuntu customers have cropped up in Europe, where Microsoft’s dominance has > endured intense regulatory and political scrutiny. > > The Macedonian education department relies on Ubuntu, providing 180,000 copies > of the operating system to children, while the Spanish school system has > 195,000 Ubuntu desktops. In France, the National Assembly and the Gendarmerie > Nationale, the military police force, rely on Ubuntu for a combined 80,000 > PCs. “The word ‘free’ was very important,†said Rudy Salles, vice president > of the assembly, noting that it allowed the legislature to abandon Microsoft. > > Without question, Ubuntu’s rapid rise has been aided by the fervor surrounding > Linux. But it’s Mr. Shuttleworth and his flashy lifestyle that generate much > of the attention Ubuntu receives. While he favors casual attire matching the > developers’, some of his activities, including a trip to space, are hardly > ordinary. > > “Look, I have a very privileged life, right?†Mr. Shuttleworth said. “I am a > billionaire, bachelor, ex-cosmonaut. Life couldn’t easily be that much > better. Being a Linux geek sort of brings balance to the force.†> > The first installment of Mr. Shuttleworth’s fortune arrived after he graduated > from the University of Cape Town in 1995 with a business degree. > > He had been paying bills by operating a small technology consulting company, > setting up Linux servers for companies to run their Web sites and other basic > operations. His business leanings and technology background inspired him to > try to capitalize on the rising interest in the Internet. > > “I’m more of an academic than a cut-and-thrust wheeler-dealer,†he said. “I > was very interested in how the Internet was changing commerce and was > determined to pursue it.†> > Mr. Shuttleworth decided to start a company called Thawte Consulting > (pronounced like “thoughtâ€) in 1995 that provided digital certificates, a > security mechanism that browsers use to verify the identity of companies. As > a 23-year-old, he visited Netscape to promote a broad standard for these > certificates. Netscape, then the leading browser maker, bought into it, and > Microsoft, which makes the Internet Explorer browser, followed. > > As dot-com mania surged, companies became interested in this profitable > outfit, based in South Africa. In 1999, VeriSign, which manages a number of > Internet infrastructure services, bought Thawte for $575 million. (Mr. > Shuttleworth had turned down an offer of $100 million a few months earlier.) > > Having owned all of Thawte, Mr. Shuttleworth, the son of a surgeon and a > kindergarten teacher, became very wealthy at just 26. > > So what’s a newly minted millionaire to do? Mr. Shuttleworth looked to the > stars. Paying an estimated $20 million to Russian officials, he secured a > 10-day trip to space and the International Space Station on the Soyuz TM-34 > in 2002 and became the first “Afronaut,†as the press described him. > > “After selling the company, it wasn’t a blowout yachts and blondes situation,†> he said. “It was very clear that I was in a unique situation where I should > choose to do things that were not possible otherwise.†> > In the following years, Mr. Shuttleworth set up venture capital and charitable > organizations. Through investments in the United States, Africa and Europe, > he says, he has amassed a fortune of more than $1 billion. > > He spends 90 percent of his time, however, working on Canonical, which he > considers another project that challenges what’s possible. > > “I have done well with investing, but it has never felt very fulfilling,†he > said. “I fear getting to the end of my life and feeling you haven’t actually > built something. And to do something people thought was impossible is > attractive.†> > CANONICAL’S model makes turning a profit difficult. > > Many open-source companies give away a free version of their software that has > some limitations, while selling a full-fledged version along with > complementary services for keeping the software up to date. Canonical gives > away everything, including its top product, then hopes that companies will > still turn to it for services like managing large groups of servers and > desktops instead of handling everything themselves with in-house experts. > > Canonical also receives revenue from companies like Dell that ship computers > with Ubuntu and work with it on software engineering projects like adding > Linux-based features to laptops. All told, Canonical’s annual revenue is > creeping toward $30 million, Mr. Shuttleworth said. > > That figure won’t worry Microsoft. > > But Mr. Shuttleworth contends that $30 million a year is self-sustaining > revenue, just what he needs to finance regular Ubuntu updates. And a free > operating system that pays for itself, he says, could change how people view > and use the software they touch everyday. > > “Are we creating world peace or fundamentally changing the world? No,†he > said. “But we could shift what people expect and the amount of innovation per > dollar they expect.†> > Microsoft had an estimated 10,000 people working on Vista, its newest desktop > operating system, for five years. The result of this multibillion-dollar > investment has been a product late to market and widely panned. > > Canonical, meanwhile, releases a fresh version of Ubuntu every six months, > adding features that capitalize on the latest advances from developers and > component makers like Intel. The company’s model centers on outpacing > Microsoft on both price and features aimed at new markets. > > “It feels pretty clear to me that the open process produces better stuff,†Mr. > Shuttleworth said. Such talk from a man willing to finance software for the > masses — and by the masses — inspires those who see open source as more of a > cause than a business model. > > In his spare time, Agostino Russo, for example, who works for a hedge fund at > Moore Europe Capital Management in London, created a program called Wubi that > allows Ubuntu to be installed on computers running Windows. > > “I always thought that open source is a very important socioeconomic > movement,†Mr. Russo said. > > Ultimately, however, parts of Mr. Shuttleworth’s venture continue to look > quixotic. Linux remains rough around the edges, and Canonical’s business > model seems more like charity than the next great business story. And even if > the open Ubuntu proves a raging success, the operating system will largely be > used to reach proprietary online services from Microsoft, Yahoo, Google and > others. > > “Mark is very genuine and fundamentally believes in open source,†said Matt > Asay, a commentator on open-source technology and an executive at the > software maker Alfresco. “But I think he’s going to have a crisis of faith at > some point.†> > Mr. Asay wonders if Canonical can sustain its “give everything away†model and > “always open†ideology. > > Canonical shows no signs of slowing down or changing course anytime soon. > > “We already have a sense of where we need to compete with Windows,†Mr. > Shuttleworth said. “Now the question is if we can create something that is > stylish and stunning.†> > In his personal life, he continues to test what is possible, requesting that a > fiber-optic connection be installed to his house on the border of London’s > affluent Chelsea and South Kensington neighborhoods. > > “I want to find out what it’s like to have a gigabit connection to the home,†> he said. “It is not because I need to watch porn in high-definition but > because I want to see what you do differently.†> > He says Canonical is not just a do-gooder project by someone with the time, > money and inclination to tackle Microsoft head-on. His vision is to make > Ubuntu the standard for the next couple of billion people who acquire PCs. > > >
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