MESSAGE
| DATE | 2002-09-24 |
| FROM | From: "Kevin Milani"
|
| SUBJECT | Subject: [hangout] Consulting Business Initiative
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I just realized today that I have access to a valuable asset that could help
us out on the marketing side. I work on the direct mail database for a
large professional services organization and thus have access to addresses,
telephone number and e-mail addresses of several hundred thousand executives
around the world.
I can pull together lists by industry, location, company size and many other
parameters. It is also possible to retrieve Executive information by job
function, such as only searching for CTOs and CEOs.
A query we might be interested in is:
All companies with revenue between $100 million and $500 million in NY, NJ,
and CT. Job functions include: CIO, CTO, COO, CAO, CFO, CEO, Chairman,
President.
We could then create high quality brochures and marketing material and mail
to these addressses. It would be great if we could target specific segments
or industries. Because we could find industries which have a higher
proclivity for Open Source solutions and package a solution for companies in
that industry. I can send out a list of industries for us to think about.
It is best if we find an industry that can switch completely over to an Open
Source solution. Rather than an industry that has one or more critical
software applications that only run on Windows.
For those industries which have trouble converting due to the lack of one or
two key applications, I would like to see the companies in that industry
come together and start their own open source development to fill their own
need. It would be interesting to act as catalysts to help such projects get
started. I believe the companies within the industry could both provide
some capital as well as some in-house programmers to the project. Just the
threat of this happening may be enough for the software providers in the
industry to open source their own projects and thus eliminate the need for a
new development effort.
On another note, I hope everyone is enjoying the nice weather today.
Kevin
____________________________
New Yorker Free Software Users Scene
Fair Use -
because it's either fair use or useless....
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